Promise-to-Cash · Built for the GCC

Run the whole deal, from first hello to final invoice.

Trazer unifies your leads, proposals, purchase orders, delivery and invoicing into one workspace, so nothing gets lost in the handoff between sales and delivery again.

One system of record: no spreadsheets, no missed handoffs.
Your own branded workspace, at your own web address.
Works withZoho BooksClaude AISupabaseResend
Realtime
Every teammate sees the same numbers, the instant they change.
TrazerPipeline
Governed AI
Every draft human-approved. Every call metered to your workspace.
8
Stages, lead to closure
AI
Claude-powered co-pilot
100%
Sensitive actions audited
10
Currencies, AED to OMR
Made in the region, for the region

Built for how the GCC does business

Not a Western CRM with a currency dropdown. Trazer is Gulf-native, VAT-correct and compliance-first: the way service businesses across the GCC actually run deals.

Every Gulf currency

AED, SAR, QAR, KWD, BHD and OMR, plus USD, EUR, GBP and INR. Per-deal currency with the FX rate frozen at agreement, reporting anchored where you need it.

5% VAT, done right

Inclusive or exclusive VAT computed from one engine: the rate is frozen on every invoice at the moment it's issued.

FTA-ready books

Your own TRN on every document, and one-click posting to Zoho Books that keeps tax compliance in the accounting system of record, not in a spreadsheet.

NDA-first deal flow

Compliance is a stage in the pipeline, not an afterthought: NDAs auto-filled and tracked before a proposal ever goes out.

Everything in one place

Built for the full deal lifecycle

Every screen your team needs, connected, so a deal's history travels with it instead of living in someone's inbox.

Visual Pipeline

Drag deals from Lead to Won on a live kanban board. Every card carries its value, owner and next action.

Smart Proposals

Auto-filled Word proposals and NDAs from your own approved templates, with collision-proof document numbers issued by the database.

Delivery & Invoicing

Projects, change requests and customer feedback tracked to closure, and an invoice raised the moment work is delivered.

Explainable Deal Scoring

Every deal scored 0–100 from visible signals: recency, velocity, value, contact breadth. "Work these first" tells your team where mornings go.

Mail Hub

A closed email loop on the CRM's own address: send from the deal, and replies thread straight back to it, queued for triage in My Day.

Roles & Audit

Eight roles enforced twice, in the interface and in the database itself. Every sensitive action lands in an append-only audit log.

Multi-currency & VAT

Inclusive or exclusive VAT from one source of truth, per-deal currencies with frozen FX rates, and one-click posting to Zoho Books.

Client Portal

A revocable, read-only link for each client: proposal status in plain language, project progress and invoices, never your internal notes.

One connected flow

Promise to cash, mapped out

Every deal moves through the same governed path, so nothing slips through a handoff again. Hover a stage to peek inside.

See how each stage works
1
Lead
First contact
New lead captured
Sana K · Horizon Interiors
Fit-out CRM · via website form
Auto-assigned · round-robin
2
Qualified
Real conversation
Qualification check
Budget confirmed
Decision maker on the call
Deal score 71 · rising
3
Discovery
Scope defined
Discovery notes → AI extract
Scope and success criteria
2 contacts, 3 tasks extracted
From one dictated call note
4
Compliance
Auto-filled NDA
NDA, generated
NDA_Horizon.docx
Auto-filled from the deal · signed
5
Proposal
Sent and tracked
Proposal out the door
PRO-2026-021 · AED 84,500
From your approved template
Sent · awaiting client review
6
Won & PO
Deal closed
Deal won
PO-2026-031 recorded
Project PRJ-2026-011 created
Handoff to Delivery, nothing lost
7
Delivery
Milestones & CRs
Delivery in flight
3 of 4 milestones done
+1 change request, approved
Invoiced & Paid
Cash collected
Cash collected
INV-2026-014 · AED 63,750
VAT 5% · rate frozen at issue
Paid · posted to Zoho Books
Follow one deal, end to end

Every stage, working for you

Here's how a single deal, Horizon Interiors, travels the whole chain without ever leaving the system.

1Lead

Captured, owned, never lost

Leads arrive from your website or Meta ads through the capture webhook, or get logged in seconds by hand. Assignment rules give every lead an owner before anyone has to think about it.

  • Public capture endpoint with honeypot and throttling built in
  • Round-robin, fixed-owner or creator-owned assignment
New lead, just now
Sana K
Horizon Interiors · Fit-out CRM
Website form → assigned to Rashid
2Qualified

A real conversation, on the record

Budget, authority and need get confirmed and logged on the deal. The explainable score starts moving, so "Work these first" already knows where this deal belongs in the morning queue.

  • Deal score 0 to 100 built from visible signals, not a black box
  • Stale-deal flags after 14 quiet days
Deal score
71/ 100, rising
RecencyVelocityValueContacts
3Discovery

Dictate it once, file it everywhere

After the scoping call, dictate your notes. Claude extracts the contacts, commitments and dated tasks straight onto the deal, so nothing lives in a notebook again.

  • Call summary, follow-ups and owners extracted automatically
  • Every extraction reviewed before it lands
Call note, 4 min 12 s
2 contacts3 tasksScope summary
4Compliance

The NDA writes itself

Before anything commercial moves, the NDA stage generates the document from your approved template, auto-filled with the deal's own details, and tracks it to signature.

  • NDA and NCNDA templates, auto-filled in Word format
  • A governed stage in the pipeline: it can't be skipped silently
Generated from your template
NDA_Horizon_Interiors.docx
Auto-filled · 2 pages
Your Company Ltd · Horizon Interiors LLC
Signed 14 Sept 2026
Complete
5Proposal

From template to sent in minutes

Pick the approved template, and the proposal fills itself from the deal: client, scope, pricing, VAT. It goes out with a document number the database guarantees is unique.

  • Template library by category: Product, Project, Services, Tender
  • Collision-proof numbering, issued atomically by the database
PRO-2026-021
Services template · VAT exclusive
Fit-out CRM buildAED 84,500
VAT 5%AED 4,225
Sent · awaiting client review
6Won & PO

The handoff that usually breaks

The PO is recorded, the project is created, and every note, email and document travels with it. Sales-to-delivery handoff stops being a game of forwarded emails.

  • Project created carrying the deal's full history
  • Delivery team sees scope and commitments from day one
Nothing re-typed, nothing lost
Sales
PO-2026-031
Delivery
PRJ-2026-011
History travels with the deal
7Delivery

Milestones, change requests, feedback

Work is tracked milestone by milestone. Scope creep becomes a recorded change request instead of a free favour, and the client follows progress through their own portal link.

  • Change requests priced and approved on the record
  • Revocable read-only client portal, status in plain language
PRJ-2026-011 · 3 of 4 complete
Change request CR-04AED 6,500
Priced and approved, not absorbed
Client portal link active
8Invoiced & Paid

Cash collected, books closed

The invoice raises from delivered work with VAT frozen at issue, posts to Zoho Books in one click, and the deal closes with its whole story, promise to cash, in one place.

  • Unbilled work tracked so nothing slips the quarter
  • Zoho customer matched, invoice ID written back automatically
INV-2026-019 · Horizon Interiors
Final milestoneAED 86,667
VAT 5%AED 4,333
TotalAED 91,000
PAIDPosted to Zoho Books
Your workspace, your brand

It runs at your address, under your name.

Every company gets its own workspace, its own branding and its own web address. Clients who land in it see your business, not a tool you bought.

yourcompany.projectos.app
Your Company Ltd
TRN 100xxxxxxxxxxxx3 · AED

Same platform underneath. Nobody outside your workspace can tell.

  • Your name on the doorYour logo, accent colour, sidebar and typeface, painted before anyone even signs in. Your team sees your system, not ours.
  • Your legal identity on every documentProposals, NDAs, invoices and the client portal all carry your registered legal name, your TRN and your currency.
  • Your email domain, both directionsMail goes out from your own verified domain, and replies route back to your workspace. Mail for a domain nobody owns is rejected, never misfiled.
  • Your deal numbers stay yoursCounters run per workspace, so OPP-2026-041 belongs to you alone. No shared sequence, no collisions with anybody else's numbering.
The full list

Everything that's included

All 26 capabilities, on every plan. Seats are the only thing that changes. Open a group to see what is in it.

Your workspace5
Branded and yours
Your own web address, logo, accent colour, sidebar and typeface, applied before anyone signs in.
Your legal identity
Registered legal name, TRN and currency on every proposal, NDA, invoice and client portal page.
Isolation at the database
Every record is tagged to its workspace at creation and can never be moved. A role in one workspace grants nothing in another.
Your own numbering
Deal and project counters run per workspace, so your references are yours alone.
Seats enforced in Postgres
Invitations beyond your plan's seat count are refused by the database, not just hidden in the interface.
Pipeline & Sales3
Visual pipeline
Live kanban from Lead to Won with saved per-user views, deal values, owners and next actions on every card.
Lead capture
Public webhook for website and Meta lead-ad forms with honeypot and throttling, Zapier and Make friendly.
Assignment rules
Round-robin, fixed-owner or creator-owned: every lead has an owner from the first second.
AI Co-pilot (Claude)4
Explainable deal scoring
0 to 100 from visible weighted signals with a "Work these first" queue and 14-day stale flags.
Ask Trazer
Plain-language questions, answers with clickable citations, respecting each user's role permissions.
Call-note extraction
Dictated notes become contacts, commitments and dated tasks on the deal, after your review.
Drafted replies & digests
Inbound email triaged with suggested replies, and a prioritised morning digest. Nothing sends without approval.
Documents & Compliance3
Auto-filled Word documents
Proposals, NDAs and NCNDAs generated from your approved .docx templates.
Collision-proof numbering
OPP-2026-048, PRJ-2026-001: atomic IDs issued by the database, safe under concurrent use.
Template library
Product, Project, Services and Tender categories, plus your own.
Delivery3
Projects & milestones
Delivery tracked stage by stage, with a closure flow at the end.
Change requests
Scope changes priced, approved and recorded, not absorbed silently.
Client portal
Revocable read-only links: plain-language status, progress and invoices. Never internal notes.
Finance3
VAT engine
Inclusive or exclusive, computed from one source of truth, rate frozen per invoice.
Multi-currency
Ten currencies including AED, SAR, QAR, KWD, BHD and OMR, with the FX rate frozen per deal.
Zoho Books posting
One click: customer matched, invoice posted, Zoho ID written back. FTA compliance stays in your books.
Platform & Security5
Roles & audit
Eight roles enforced in the interface and in the database via row-level security; append-only audit log written by database triggers.
Mail hub
Closed email loop on your own verified domain, with a triage queue and shared templates. Mail for an unknown domain is rejected, never misfiled.
Usage you can see
People, deals, invoices, documents, inbound mail and AI tokens, counted per workspace for your admins.
Realtime & installable
Instant updates across the team, and it installs as an app on desktop and mobile.
Custom fields & reports
Admin-built custom fields and CSV exports for anything the screens don't show.
Powered by Claude

Meet your AI co-pilot

Built into the workflow, not bolted on. Every draft stays a draft until your team approves it.

  • Your day, briefedA prioritised morning digest: what's overdue, what's gone quiet, what's waiting on you.
  • Smart call notesDictate a call summary and Claude extracts the follow-ups straight onto the deal.
  • Inbound triage & drafted repliesIncoming email is classified, matched to the right deal, and given a suggested reply to review.
  • Ask TrazerAsk a plain question about your pipeline and get a direct answer with clickable citations, and it only sees what your role allows.
Every AI draft carries a review watermark until a human clears it, and every Claude call is metered against your own workspace, so you can always see exactly what the AI did and what it cost you.
Explore the AI co-pilot
Ask Trazer
Which deals need attention today?
Three deals, in order:
  • Orbis Logistics is overdue on a follow-up call.
  • Vantage Health proposal is waiting on Leadership approval.
  • Aster Clinics has been quiet for nine days at negotiation.
Draft a check-in for Aster Clinics.
Draft ready. Review and send from the deal's Emails tab, signed as you.
Plays well with your stack

Connected to the tools you already run on

No rip-and-replace. Trazer slots into your accounting, email and lead flow from day one.

Zoho Books

Accounting & VAT

Post any invoice to Zoho Books in one click: customer matched, VAT rate frozen, invoice ID written back. Your FTA-compliant books stay the system of record.

Claude by Anthropic

AI Co-pilot

Claude reads the deal, drafts the reply, extracts the call notes and briefs your morning, and never sends a thing without a human's approval.

Resend

Deal email, closed loop

The CRM sends from its own dedicated address, and every reply routes back to the right deal and into your triage queue, so your company inbox stays untouched.

SupabaseVercelZapierMakeWord templatesLead capture webhook

Website and Meta lead-ad forms flow straight into the pipeline through a public capture endpoint, Zapier and Make friendly.

Governed by design

Enterprise-grade governance

Isolation, access control and auditability that hold up at the database layer, not just the interface.

Eight roles, invite only

From Sales Owner to Compliance Owner, each sees exactly what their role permits. Nobody joins a workspace without an invitation, and passwords never exist to be leaked.

Workspace isolation

Every record carries its workspace tag, fixed at creation and impossible to move. A role in one workspace grants nothing in any other.

Full audit trail

An append-only audit log written by database triggers: who did what, and when, provable after the fact.

Row-level security

Permissions are enforced in the database itself, so access rules can never be bypassed from the UI.

Your own mail domain

Each workspace sends from its own verified domain, and inbound mail for a domain nobody owns is rejected outright rather than landing in the wrong workspace.

We cannot read your data

Platform operators can see aggregate counts for support and billing. Never your deals, your documents or your conversations.

Plans

Priced by seats, not by feature gates.

Every plan gets the whole platform. What changes is how many people can use it. No module is held back to sell you later.

Pilot
Evaluation workspace
Free
Up to 5 people
  • The whole platform, nothing withheld
  • Your own branded workspace
  • Run a real deal end to end
Request access
Starter
Small teams
$49per month
Up to 10 people
  • Everything in Pilot
  • Your own email domain
  • Zoho Books posting
Request access
Enterprise
Custom pricing
Custom
Unlimited people
  • Everything in Growth
  • Unlimited seats
  • Bespoke onboarding and migration
Request access

Seat limits are enforced by the database, not the interface. The eleventh invite on a ten seat plan is refused outright, so a workspace can never quietly drift over what it is paying for.

Onboarding is hands-on rather than self-serve: we set your workspace up, brand it and invite your first administrator. There is no card to enter to get started, and no checkout to rush you through.

Straight answers

Frequently asked questions

How long does it take to get running?
Trazer is a working product, not a framework to configure for months. After your walkthrough we set up your pipeline stages, document templates and roles: most teams are running live deals within days, not quarters.
Does the AI send emails or documents on its own?
Never. Every AI draft carries a review watermark until a person clears it, and nothing leaves the system without human approval. Every Claude call is also metered against your workspace, so your admins can see exactly how much the AI is being used and what it costs.
Is our data separated from other companies?
Yes, and not just by a filter in the interface. Every record carries the tag of the workspace that owns it, fixed at the moment it is created and impossible to change afterwards. Access rules are enforced inside the database itself, so holding a role in one workspace grants nothing anywhere else. Even we, as the platform operator, see only aggregate counts for support and billing, never your deals, documents or conversations.
Can it run on our own branding and web address?
That is how it ships. Your workspace lives at your own address, carries your logo, accent colour, sidebar and typeface before anyone even signs in, and puts your registered legal name and TRN on every proposal, NDA, invoice and client portal page. Your team and your clients see your system.
What does it cost, and how do we start?
Pilot is free for up to five people, Starter is $49 a month for ten, Growth is $149 a month for twenty-five, and Enterprise is custom with unlimited seats. Every plan includes the whole platform: seats are the only difference. Onboarding is hands-on rather than self-serve, so there is no card to enter and no checkout. We set your workspace up, brand it, and invite your first administrator.
Do we have to use Zoho Books?
No. Trazer runs your full promise-to-cash flow on its own. If you do use Zoho Books, invoices post across in one click: customer matched, VAT rate frozen, invoice ID written back, and your FTA-compliant books stay the system of record.
How is our data protected?
Sign-in is passwordless (one-time codes), so there are no passwords to leak. Access is governed by role and enforced twice, in the interface and in the database itself via row-level security, and every sensitive action lands in an append-only audit log written by database triggers.
What do our clients see in the portal?
Only what you choose to share: their proposal status in plain language, project progress and invoices, through a tokenized link you can revoke at any time. They never see your internal notes, deal scores or team discussions, and every link you share is audited.
Can leads flow in from our website and ad campaigns?
Yes. A public capture endpoint takes submissions from your website forms and, via Zapier or Make, from Meta lead ads, with honeypot and rate-limiting protection built in. Each lead lands in the pipeline already assigned to an owner.
How do VAT and multiple currencies work?
VAT, inclusive or exclusive, is computed by one shared engine, and the rate is frozen on each invoice at the moment it's issued. Deals can run in their own currency with a frozen FX rate, while reporting stays anchored in AED.
Is this really built for the GCC?
Yes: it's AED-native rather than AED-supported, the VAT engine is built around the region's 5% regime, compliance (NDA) is a first-class pipeline stage, and Zoho Books posting keeps FTA obligations in your accounting system of record. It's made by a UAE team for how Gulf service businesses actually close and deliver work.
Book a walkthrough

Ready to close the gap between sales and delivery?

See Trazer on your own pipeline. Bring your messiest deal, and we'll show you how it flows from promise to cash.

  • 30-minute live session, tailored to your workflow
  • See the AI co-pilot brief, draft and triage in real time
  • Straight answers on rollout, roles and data migration

Book your walkthrough

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